Once you purchase, you'll receive a short briefing document to complete.

After submission, we review your responses within 24 hours and confirm everything needed to move forward.

From there, we begin developing your campaign concepts based on your selected package.

Spark gives you three campaign ideas with media angles and PR hooks, ideal when you need direction and options.

Ignite takes one campaign concept and fully develops it into a PR-ready framework, including a briefing call, rollout plan, draft pitch email and draft press release.

No. Campaign LAB focuses on campaign ideation and strategy only.

It gives you everything you need to shape and plan your campaign, but execution such as media outreach and sell-ins sits outside of this.

Campaign LAB gives you the concept and direction.

To plan, structure and deliver your campaign to a professional standard, you can use the PR Suite tools, templates and strategies.

Due to the nature of the work and immediate access to the briefing and process, all Campaign LAB purchases are non-refundable.

If you have any questions before purchasing, we're happy to help before you commit.