{"product_id":"new-product-launch-pr-guide","title":"New Product Launch PR Guide","description":"\u003cp style=\"font-size: 15px; color: #475569;\"\u003eA practical PR guide for planning, positioning and launching new products with stronger stories, clearer timing and more structured campaign activity.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong style=\"font-size: 15px; color: #111111;\"\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul style=\"font-size: 15px; color: #475569; padding-left: 1.5em;\"\u003e\n\u003cli\u003e21-page product launch PR guide\u003c\/li\u003e\n\u003cli\u003e14 sections covering launch planning, positioning, channels and reporting\u003c\/li\u003e\n\u003cli\u003eLaunch framework covering tease, launch and sustain phases\u003c\/li\u003e\n\u003cli\u003eStory prompt bank to help shape stronger media angles\u003c\/li\u003e\n\u003cli\u003eGuidance on launch types, timings, pitching windows and distribution channels\u003c\/li\u003e\n\u003cli\u003eCovers media, broadcast, podcasts, influencers, creators, social and partnerships\u003c\/li\u003e\n\u003cli\u003eLaunch checklist covering operations, claims, imagery, press materials and gifting\u003c\/li\u003e\n\u003cli\u003eBudget guidance, measurement advice and launch reality learnings\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp style=\"font-size: 15px; color: #475569;\"\u003e\u003cstrong style=\"font-size: 15px; color: #111111;\"\u003eFORMAT\u003c\/strong\u003ePDF · Instant Digital Download\u003c\/p\u003e","brand":"PR Suite","offers":[{"title":"Default Title","offer_id":53579950653783,"sku":"PRS-NPD-001","price":29.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/3543\/2535\/files\/0001-470004327456712965.png?v=1779503973","url":"https:\/\/www.prsuite.co\/products\/new-product-launch-pr-guide","provider":"PR Suite","version":"1.0","type":"link"}